PROJECT
Président Cheese
Wonderthing worked with Solve in Minneapolis on the design and development of this lifestyle and contest-based WordPress-based site for Président Cheese.
The site is an extension of an offline campaign that featured chef-created cheeseboard recipes for entertaining. The goal was to help consumers take their entertaining skills up a notch with outstanding recipes (and board designs) that pair perfectly with various Président Cheese products.
The custom WordPress theme featured a component that allowed cheeseboard layouts to change by uploading and placing new ingredients, pairings, and text on an existing cheeseboard background.
A sweepstakes/contest component allowed site visitors to register for a chance to win a food-oriented trip to France.